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Digital Marketing Analyst - Italy (M/F) - Barcelona

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We are papernest

Our ambition? To be the one and only platform to manage all the subscriptions with one single click. 

Since our launch in 2015 we haven’t stopped growing: we are now more than 850 employees, 800,000 customers, we work in 5 European markets and we have offices in Paris, Reims, Barcelona and Warsaw. We have doubled in size each year and we are determined to keep moving forward! In fact new markets are being launched as we speak !

We are proud to be part of the top 120 French tech startups and we are convinced that all great success comes first and foremost from a great team.

To face the next challenges, we are looking for a Paid Acquisition Analyst Italy.

    Within Marketing & Sales team based in Barcelona, you are in charge of planning, driving & executing the SEA Strategy for papernest for our all campaigns in Italy to make papernest the leader on our different markets (electricity, gas, internet, mobile, etc.). You are fully owner of the acquisition funnel regarding Paid Acquisition in Italy.
    Your goal is to generate qualified prospects that could be interesting in one of the contract we manage for them (energy, broadband, …).
    Overall, you are owning resources (k€) driving thousands of users each month with a direct impact on company operations and business, covering the following scopes : Digital marketing, Growth Hacking, Data analysis, Project Management, user experience.

    Your missions:

    • Account management of SEA campaigns with a data-driven approach to maximize Return on Investment.
      Adjust our investments and bidding strategies based on performance
      Monitor new campaigns, features, bidding strategies to improve our conversion rate.
    • Identify, prioritize and launch tests to skyrocket on Italian market 
    • Improve user experience on our campaigns
    • Frame new landing pages templates (UX) and ensure the highest tracking possible on our Landing Pages
    • Gather insights about our audiences about how user behavior on our platforms to improve conversion rates
    • Competitive intelligence and benchmark of best practices in other industries
    • Data analysis : you are owner of the profitability and Key Performances Indicators on your accounts
    • Daily/weekly analysis of our campaigns (profitability, recommendations and execution of the action plan) with our dashboards
    • Deep-analysis of our campaigns and tests (auctions insights, bidding impacts, …)
    • Ad-hoc analysis about main KPIs (turnover, market shares, traffic, …) to find new opportunities
    • Project management 
    • You will work closely with other teams, like Data team, Product team,
    • Operations team or the top-management of the company (CEO, CFO, …).
    • You will assist the International Paid Acquisition Lead in new projects

    Your profile:

    • Top business or engineering school
    • Very autonomous, fast-learner, enthusiastic, team-player, and willing to test new things
    • A strong interest in the digital marketing field and/or a previous experience on this field
    • Very analytic skills (you master Excel and are ideally familiar with SQL)

    What papernest offers you:

    💸 Attractive remuneration :

      • Competitive remuneration
      • Stock options (BSPCE)
      • 24 days of paid holiday per year
      • Sanitas health insurance covered at 50% by papernest after 6 months of seniority
      • A paid referral program

    💼 Great working conditions

    • Incredible offices in Barcelona, in the heart of 22@ (1500 m2 of landscaped terraces, showers, areas dedicated to catering and rest, Zen garden, games area, etc.) 5 minutes from Poblenou beach! 🏖️
    • Remote work possible 2 days a week (including Monday and Friday)
    • Free coffee and tea!
    • Snacks and other treats available for free
    • Choose between Mac and PC, we take care of the rest 💻
    • Paperparty every month to relax too 🎉
    • Free breakfast every Thursday 😋

    💪 Great professional challenges

    • Brilliant colleagues
    • Ambitious development prospects / internal mobility
    • Career development path
    • An international environment
    • Recurrent team trainings
    • Regular events and team building

    Selection process: 

    • First call with the Talent Acquisition team
    • Excel test
    • Interview with Giacomo 
    • Interview with Emilie

    If you are up for the challenge we can’t wait to meet you!

    papernest is a disability-friendly company.

    Remote work applicable upon the company policies.

    Additional information

    • Remote status

      Flexible remote

    • Type of contract


    We usually respond within three days

    Or, know someone who would be a perfect fit? Let them know!


    Carrer de Ramon Turró, 200
    08005 Barcelona Directions

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